Genre
Non Fiction
Setting and Context
Present day, in the commercial and industrial food production arena
Narrator and Point of View
Michael Pollan is the narrator and writes from the point of view of any American wondering where their food comes from.
Tone and Mood
Skeptical and surprised; shocked.
Protagonist and Antagonist
The consumer is the protagonist, the commercial food industry the antagonist.
Major Conflict
Thee is conflict between Joel Salatin and the producers of commercially-produced organic food, because he feels that they have far more in common with big box industrial food producers than with consumers who want their food to conform to the original ethos of the early organic movement.
Climax
Pollan realizes that to feed the nation in a truly organic way would be unsustainable.
Foreshadowing
The negative attitude towards "commercial" organic foods that Joel Salatin demonstrates to Pollan foreshadows what he finds when he explores in greater detail the way in which the principles of organic are being manipulated in order to sell more food at a higher price.
Understatement
Fast food is said to be bad for the consumer, which is an enormous understatement as it is life-threatening (as can be witnessed in the movie "Supersize Me").
Allusions
The author alludes to many of the brands that are familiar to us including McDonalds, Whole Foods and Cascadian Farms.
Imagery
N/A
Paradox
There is a paradox with providing consumers with organic vegetables that are out-of-season when these organic vegetables are flown from another country, and in the process polluting the planet with fossil fuels.
Parallelism
There is a parallel with increased benefit to consumer health and eating organic food.
Metonymy and Synecdoche
N/A
Personification
N/A