Answer
The area is the product of two numbers (not the sum) and thus cannot be modeled by a linear function.
There is no numerical base that we are using an exponent, so exponential functions cannot be used.
Work Step by Step
$A = l*w$
$perimeter = 2*l+2*w$
$40 = 2*l+2*w$
$40=2*(l+w)$
$40/2=2*(l+w)/2$
$20 = l+w$
$20-w=l+w-w$
$20-w = l$
$A = l*w$
$A = (20-w)*w$
$A = 20w-w^2$