Ifi Amadiume
Ifi Amadiume is the author of the book, and she is also the person that did the field work the book is based on. She wanted to learn more about women's roles in the society today, and the reasoning behind them.
Idemili
The Goddess Idemili is the goddess of industriousness and wealth.
Ekwe
An "Ekwe" was a female that had created wealth through others. She could have other "wives" that gave her children in her name.
The Christian God
The Christian God, as portrayed in this book, was used as a tool on the colonized West Africans to disempower the women.